Building an Optimized Organization
A discussion about projects:
- Key is using a strong usability process.
- Projects should not be "Done." Projects should continually evolve
- He prefers Rosettas personas to traditional demographics/psychographics
- Hold back opinions, ask about the data, evangalize, encourage mistakes
Note from Brandon: If you would like to learn more about Usabilty visit Human Factors International. I recently completed their 10 day training program.
Love this, especially the point that projects never end, but continually evolve. I've been pushing iteration quite a bit here lately.
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