Thursday, January 16, 2014
Japanese mobile payments hold promise reports Celent
"Japanese consumers typically make payments in shops using cash and coupons or rewards; it is also sometimes possible to pay by charging the customer’s mobile phone bill. The Celent report, Retail Payments in Japan – a Land of Contrasts and Opportunity, suggests that the gradual shift of e-commerce in the country towards mobile channels is shifting banks to cooperate with popular reward schemes, which can increasingly be used online and via mobile." Continue Reading
Labels:
Brandon McGee,
Celent,
Japan,
loyalty,
Mobile banking,
mobile wallet
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