"Brandon McGee, Industry Insider, Mobile Banking Guru...He is not only the real deal, a genuine industry insider, but also knows exactly what's on the minds of financial service pros as they contemplate the various mobile options." - Jim Bruene, Publisher & Founder, Online Financial Innovations

"Going Mobile. Local executive carves niche as national expert on fast-growing banking-industry technology trend" - Scott Olson, Indianapolis Business Journal (IBJ)

"Brandon McGee, the industry's unofficial ambassador for mobile banking" 

Monday, October 6, 2008

Mobile Marketing from ChaCha


It's likely that you're familiar with the concept of mobile marketing, but chances are you're not familiar with ChaCha's operating model.

ChaCha is an Indianapolis firm
that was launched in January of this year by Scott Jones. A little history on Scott..."At age 25, Scott invented the massively scalable, easy-to-use voicemail system that has been used by over a billion people around the world."

How Does ChaCha Work?
"ChaCha is conversational, fun, and easy to use. Simply ask your question like you are talking to a smart friend and ChaCha’s advanced technology instantly routes it to the most knowledgeable person on that topic in our Guide community. Your answer is then returned to your phone as a text message within a few minutes."

Example:



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