"Brandon McGee, Industry Insider, Mobile Banking Guru...He is not only the real deal, a genuine industry insider, but also knows exactly what's on the minds of financial service pros as they contemplate the various mobile options." - Jim Bruene, Publisher & Founder, Online Financial Innovations

"Going Mobile. Local executive carves niche as national expert on fast-growing banking-industry technology trend" - Scott Olson, Indianapolis Business Journal (IBJ)

"Brandon McGee, the industry's unofficial ambassador for mobile banking" 

Thursday, July 26, 2012

Mobile Banking Updates - Jul 26

4 Ways Smartphones Will Replace Brick-and-Mortar Banks
"There's an app for just about everything these days, from blowing out your birthday candles to helping UC Berkeley measure earthquake severity. A lot of us have jumped on the smartphone bandwagon. Worldwide, 1.2 billion people regularly access the web from their smartphones. But it's not just mustachioed apps that are drawing us to our phones; we're conducting serious business on-the-go. More than half of U.S. smartphone users are accessing mobile banking features, according to a Digital Trends white paper."

Mobile banking: One channel to rule them all?
"The report, based on more than 13,600 consumer surveys, finds SMS alerts are still the most popular form of mobile banking in most countries, but use of mobile banking apps is growing fast, rapidly displacing other channels. Forrester believes that ubiquitous mobile banking will mark a bigger strategic shift for the industry than the adjustments needed to accommodate home-based online banking."

Community Banks and Credit Unions Work with Malauzai to Enhance Users' Mobile Banking Experience
"When a customer of a bank can register for mobile banking instantly on a Sunday afternoon when the bank is closed, and deposit a check minutes after downloading the SmartApp, that is a great experience. When a credit union member can turn their debit card off and on to stop fraud in its tracks, that credit union is delivering a great member experience. Enabled by a second generation mobile offering that connects directly to the core system, more than 60 community banks and credit unions now leverage solutions from Malauzai Software, Inc. to create a rich user experience."

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