On a weekly basis we are inundated with new mobile banking research, data, facts and figures. Some of the headlines are positive and some are negative, but I encourage you to interpret the data for yourself.
Case in point -
Yesterday I received a single Google Alert that contained two articles.
Article 1 - Commercial NFC rollouts 'years away'
Article 2 - UK consumers want NFC on their mobiles
Ordinarily this wouldn't strike me as odd...again I'm used to the contradictory headlines. However, this situation was unique for two reasons:
1) The messages arrived together on the same alert
2) When I began reading the articles I also discovered that they quoted the same executive, speaking about the same data from the same trial.
For more on interpreting data see my post from 2007 on NetBanker titled Analyzing Mobile Banking Research
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