Mobile Banking Updates - Aug 15

BBCN Bank Experiences Strong Mobile Growth Through Malauzai Software SmartApp
"Malauzai, a leading provider of mobile banking SmartApps for community financial institutions, announced that Los Angeles-based BBCN Bank has leveraged the company’s mobile banking solutions to meet the multi-lingual needs of its customer base."

HID Global Fuels Adoption of Layered Authentication Solutions to Protect Online and Mobile Banking Transactions
"HID Global, a worldwide leader in secure identity solutions, continues its drive to help financial institutions secure online banking services that nearly half of all their customers prefer for convenient account access. Through its forward-looking Identity Assurance portfolio and channel partnership initiatives, the company is fuelling adoption of layered authentication as part of a cost-effective security strategy for protecting online and mobile transactions from anywhere, and from any device, more frequently than ever before."

M&T, First Niagara mobile apps criticized
"The mobile banking applications available at two of the region’s largest local banks scored poorly on a new report gauging user friendliness and customer satisfaction. Apps available at M&T Bank (NYSE: MTB) and First Niagara Bank N.A. (NASDAQ: FNFG) are among the lowest rated in Xtreme Labs’ “U.S. Banking Apps Report.” Xtreme Labs based the rankings on publicly available customer comments on the Apple iTunes store and the Google Play store."

Is Mobile Banking the New Banking Reality? | Sherpas in Blue Shirts
 "Move over, Angry Birds. Your standing as “the largest mobile app success the world has seen so far,” (as stated on February, 18, 2011 in MIT’s Entrepreneurship Review) is giving way to mobile banking apps. Indeed, apps from American Express, Bank of America, Capital One, Wells Fargo, Westpac, and others rank among the top apps on iTunes and the Android play store, with tens of millions of downloads already under their belt! And there’s little surprise about that…photograph your check and then have it deposited directly into whatever account you want, or send money to people via their email addresses or mobile phone numbers. Isn’t that cool?"

Mobile and Online Banking Cannot Replace Branches
"I recently read an article in one of Dubai’s local English-language news outlets touting a multinational bank’s regional launch of a new mobile banking app that promised to serve as a “virtual” branch for its customers. Shortly after, I read a separate article on The Motley Fool’s website titled “This Technology Will Save Banks a Bundle,” in which the author said, “As banks like PNC and Bank of America close branch locations, mobile banking may help them hang on to customers.”

Bank Via Smartphone? Simple Tips Can Protect Your Data
"More and more Americans are embracing digital banking – online and mobile. New numbers from The Pew Research Center’s Internet & American Life Project show 51 percent of adult Americans now bank online – up from 46 percent in 2010. When it comes to mobile banking, 35 percent of cell phone owners admit they bank online – up from 18 percent in 2011."

Apps from RBS Citizens, USAA Garner Best Customer Reviews
"Mobile strategy company Xtreme Labs has analyzed customer reviews from the Apple App Store and the Google Play Store and found RBS Citizens and USAA to have the highest-rated apps. The company looked at app reviews between May 18 and June 25 for the top 53 U.S. banks, as ranked by total assets."

Consumers want customized service in mobile banking "Retail banks can realize the full potential of mobile banking by offering segmented consumer experiences and advanced digital wallet capabilities. According to the study by Cognizant and Monitise plc , consumers are increasingly expecting banks to help improve their mobile lifestyles by providing anytime, anywhere capabilities, customized user experiences, shopping and social features, and value-added services. This, the study states, represents a new opportunity for retail banks to drive customer loyalty, attract new business, and generate more revenue."