"Brandon McGee, Industry Insider, Mobile Banking Guru...He is not only the real deal, a genuine industry insider, but also knows exactly what's on the minds of financial service pros as they contemplate the various mobile options." - Jim Bruene, Publisher & Founder, Online Financial Innovations

"Going Mobile. Local executive carves niche as national expert on fast-growing banking-industry technology trend" - Scott Olson, Indianapolis Business Journal (IBJ)

"Brandon McGee, the industry's unofficial ambassador for mobile banking" 

Sunday, June 3, 2012

Mobile Banking Updates - Jun 3

The Untapped Market: Corporate Mobile Banking
"Banks have been so focused on building the mobile retail solutions for consumers that they could be missing out on a huge opportunity in commercial mobile banking. As with most trends of new innovations and technologies it starts with the consumer, but it’s only a matter of time until mobile transcends into the corporate treasuries of both SMEs and large enterprises. In fact, a report by Aite Group, found there is a high demand for corporate mobile banking services amongst treasures. Of the 300 treasury executives who were polled globally, approximately two-thirds said they’d use mobile corporate banking services to perform basic transactions such as checking balances or transferring funds."

San Antonio Credit Union Takes on USAA's Mobility
"After a slow start, San Antonio Federal Credit Union is getting mobile fast. The credit union is moving from very little mobile banking to a broad suite of applications that operate on practically every device, including most features that other financial institutions are offering on mobile devices. The pace demonstrates the impact early adopters can have in pushing other institutions to move quickly to catch up or lose sales. The San Antonio-based credit union is located near USAA, a famously tech-friendly financial services provider. Like USAA, SACU serves a large military customer base, though it also serves a substantial non-military segment."

Pioneer Bank launches Kasasa 360 and Mobile Banking
"Pioneer Bank recently announced the launch of Kasasa 360 and Mobile Banking, the bank’s latest innovations available from the southern Minnesota community bank. Kasasa 360 provides account holders around-the-clock access to personal finance management (PFM) tools through an online and mobile-based platform. Designed to deliver a user experience that leapfrogs even the best megabank systems, the latest Kasasa innovation allows consumers to securely aggregate and manage all of their financial products, including those they hold at other financial institutions."

Just Because Banking Customers Are ‘Satisfied’ Doesn’t Mean They Won’t Switch
"The 2012 World Retail Banking Report survey from Capgemini and Efma found that 65% of banking consumers say they are satisfied, but only 51% say they have no plans to switch. The survey included more than 18,000 customers in 35 countries across six geographic regions, making it one of the most detailed studies of its kind. Online surveys polled samples of at least 500 retail-banking customers in every country covered."

Big Banks Arm Themselves (and You) for Looming Mobile War
"The rough and tumble economy isn’t keeping Americans from buying smart phones, or using them to revolutionize the way they handle their personal finances. That's leading the biggest U.S. banks to move quickly in developing a suite of mobile account services, from person-to-person smart phone payment to account deposit via an image text message of a check, all in anticipation of a day when customers will come to expect banking by smart phone as opposed to view it as a novelty."

What's the Future of Mobile Banking?
"On Tuesday I chaired the Future of Mobile Banking conference held in London. It was a great event, with a wide variety of highly qualified speakers and some very smart debate on topics including mobile banking, usability, innovation, and m-payments. What made the conference so compelling was that it came at a particularly interesting time."

No comments: