"Brandon McGee, Industry Insider, Mobile Banking Guru...He is not only the real deal, a genuine industry insider, but also knows exactly what's on the minds of financial service pros as they contemplate the various mobile options." - Jim Bruene, Publisher & Founder, Online Financial Innovations

"Going Mobile. Local executive carves niche as national expert on fast-growing banking-industry technology trend" - Scott Olson, Indianapolis Business Journal (IBJ)

"Brandon McGee, the industry's unofficial ambassador for mobile banking" 

Tuesday, May 7, 2013

Mobile Banking Updates - May 7

Convenience No. 1 Factor In Customer Loyalty for Banks, Study Finds
"Customers want convenience more than any other attribute from their banking experience, according to a new online survey by Harris Interactive for Yodlee Interactive, an online banking solutions provider. The survey of 2,219 banking customers found that 63% of those surveyed said they stay with their current because of convenience. Customer service and low fees ranked next behind convenience, with 48% and 42% of the vote, respectively. And 33% of the respondents who use mobile banking said that their mobile banking experience is one of the reasons they stay with their banks."

Fiserv Names Jim Tobin Senior Vice President and General Manager, Mobile Solutions
"Fiserv, Inc. (NASDAQ: FISV), a leading global provider of financial services technology solutions, today announced that Jim Tobin has joined the company as senior vice president and general manager, Mobile Solutions, Digital Channels. In this role, Tobin will be responsible for the strategic direction and day-to-day oversight of the market-leading Mobiliti™ mobile banking and payments solution from Fiserv. Mobiliti currently supports mobile banking, alerting and payments services for more than 1,000 financial institutions and millions of consumers in North America, Asia, the Pacific, the Middle East and Europe."

Mobile remote deposit capture adoption exceeds bank's expectations
"American Savings Bank is the first Hawaiian bank to introduce mobile remote deposit capture, a feature whereby depositing money into an account can be done simply by taking a photo of a check. Rick Robel, Executive Vice President of Operations at American Savings Bank, says that customer adoption of the mobile feature has "exceeded all expectations". Within the first month of the November 2012 launch, the bank achieved first year adoption goals and within two and half months their two-year adoption goals had been met. In March, 2013, mobile deposits with the bank soared by 40%."

Augmented Reality in FS - got your goggles?
"‘Mobile banking’ is not a very precise term. Today, we know it as meaning using your mobile phone for banking. However, back in the late 1990s, all that it meant was SMS banking. If your bank was particularly advanced, it may also have meant a WAP-based mobile banking service. It has only been since the launch of smartphones in the mid-2000s, that ‘mobile banking’ has come to mean a browser- or mobile app-based banking service."

Mobile Services Compared: Which Banks Are Setting the Trend?
"According to comScore, there were 133.7 million Americans with smartphones in February 2013, up from 104 million one year ago. As smartphones become necessities for Americans, banks have increased their focus on mobile banking, especially mobile banking applications. It has never been easier for bank customers to manage their money on-the-go. But, not every bank is able to deliver a feature-packed mobile banking experience as others might. With time, more and more consumers will consider mobile banking features in their decisions to choose a new bank."

Mercator Banking Channels Report: Mobile Banking Deployment: Partnering and Outsourcing
"In new research, Mobile Banking Deployment: Partnering and Outsourcing, Mercator Advisory Group reviews how the pace of innovation in mobility has caused financial institutions to consider new ways of bringing new mobile banking products to market efficiently and effectively."

Security Solution Provider Arxan to Lead Panel Discussion on Protecting Mobile Banking and Financial Apps at the FS-ISAC & BITS Annual Summit 2013
"Arxan Technologies, the leading provider of software security solutions that protects the global App Economy, announced today that Vince Arneja, Arxan's vice president of product management, will lead a panel session on emerging mobile application and risks in the banking and financial services market at the Financial Services - Information Sharing and Analysis Center (FS-ISAC) & BITS Annual Summit 2013. The FS-ISAC & BITS Annual Summit 2013 takes place April 29 - May 1, 2013 in Ponte Vedra Beach, FL, and brings together more than 500 information security professionals in the financial services market, providing an industry forum for collaboration on critical security threats facing the financial services sector."

SAP’s Mobile Banking Innovation Gets Nod for "Outstanding Technology Implementation" at The Asian Banker Technology Implementation Awards 2013
"SAP, the global leader in mobile messaging and mobile commerce services, today announced that together with PT Bank CIMB Niaga Tbk (CIMB Niaga), both companies were recognized with the "Outstanding Technology Implementation Award" at The Asian Banker Technology Implementation Awards 2013. The award recognizes the collaboration between SAP and CIMB Niaga in implementing GoMobile, using innovative mobile banking technology to allow users easy, reliable and convenient access to various bank applications 24/7, through any mobile handset running on any mobile platform, including iOS, Android, BlackBerry, J2ME (old Simbian), SMS, USSD, and WAP. The project involved the development and deploying of a groundbreaking mobile application that meets the increasing demand for mobile banking in Indonesia, without users having to worry about the kind or platform of their mobile devices regardless of the network they are using."

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