"Brandon McGee, Industry Insider, Mobile Banking Guru...He is not only the real deal, a genuine industry insider, but also knows exactly what's on the minds of financial service pros as they contemplate the various mobile options." - Jim Bruene, Publisher & Founder, Online Financial Innovations

"Going Mobile. Local executive carves niche as national expert on fast-growing banking-industry technology trend" - Scott Olson, Indianapolis Business Journal (IBJ)

"Brandon McGee, the industry's unofficial ambassador for mobile banking" 

Tuesday, April 21, 2009


It looks like my posts from yesterday afternoon failed to upload, so here are some key notes.

James Van Dyke & Mark Schwanhausser
Javelin Strategy and Research

- Bank of America, Chase, and Wells Fargo control 39% of the onlyne banking market.
- Customers are looking for:
1) Convenience
2) Ability to monitor/protect their accts
3) Accts consolidated at fewer FIs not more
- To win banks must be the clients primary FI which is achieved with direct deposit an active bill pay
- Need to reenergize online banking with: bill pay, mobile, alerts, PFM, expedited payments an green initiatives
- Gen Y is twice as likely to open their acct online

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