"Brandon McGee, Industry Insider, Mobile Banking Guru...He is not only the real deal, a genuine industry insider, but also knows exactly what's on the minds of financial service pros as they contemplate the various mobile options." - Jim Bruene, Publisher & Founder, Online Financial Innovations

"Going Mobile. Local executive carves niche as national expert on fast-growing banking-industry technology trend" - Scott Olson, Indianapolis Business Journal (IBJ)

"Brandon McGee, the industry's unofficial ambassador for mobile banking" 

Tuesday, November 3, 2009

Networks and Devices Seen Fueling Sharp Growth in Mobile Banking

"Mobile banking is gaining traction and the maturity of the infrastructure supporting it might present a new opportunity for credit unions to reach out and touch the millions of consumers who don’t bank online at all.

A new survey of more than 500 mobile phone users found that 60% not currently banking online would be interested in using at least one mobile banking service if it was offered during a typical month.

The same survey also showed that those estimated 55 million non-online banking households in the United States are heavy users of traditional banking channels–with nearly two-thirds of them contacting their financial institution once a week or more through contact centers, interactive voice response (IVR) systems and other more costly channels." >> Continue Reading

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