"Brandon McGee, Industry Insider, Mobile Banking Guru...He is not only the real deal, a genuine industry insider, but also knows exactly what's on the minds of financial service pros as they contemplate the various mobile options." - Jim Bruene, Publisher & Founder, Online Financial Innovations

"Going Mobile. Local executive carves niche as national expert on fast-growing banking-industry technology trend" - Scott Olson, Indianapolis Business Journal (IBJ)

"Brandon McGee, the industry's unofficial ambassador for mobile banking" 

Thursday, January 26, 2012

Mobile Banking Updates - Jan 26

CIBC the first bank in Canada to deliver a mobile version of its website featuring advice and information for clients
"CIBC has introduced a new, mobile version of CIBC.com, allowing Canadians with a smartphone to view advice and information on the site through a new client interface that perfectly fits the site onto the screen of their mobile device. The new site is another innovation as part of CIBC's leadership position in mobile financial services for Canadians, having launched the first mobile banking App in Canada in 2010, and becoming the first bank in Canada to launch a mobile stock trading App in 2011."

First Fidelity Bank launches mobile deposit app
"First Fidelity Bank, a locally owned full-service community bank, has launched a mobile application that allows business and personal banking clients to make deposits using their smartphones. The bank is the only Oklahoma-owned bank and one of a handful of banks nationwide to launch a mobile deposit app."

Tips for 2012: Top EMV Ignition Strategies and Mobile Security Solutions
"Mobile Security - Although discussions of mobile payment security have long focused on security at the physical POS, the real story for mobile security in 2012 will be how to better secure the hundreds of billions of dollars of financial transactions that are already taking place via mobile handsets."

UK Consumers Willing to Pay £4.20 per Month for Digital Banking, says PwC
"Consumers in the UK would be willing to pay around £4.20 a month for digital banking services, according to a survey from PricewaterhouseCoopers. 66 per cent, meanwhile, would be willing to pay for a Twitter or Facebook notification of a transaction.
The New Digital Tipping Point predicts that digital banking will overtake branch networks as the main way that customers deal with their banks by 2015. Emerging markets are "leapfrogging" online banking, the report claims, and going straight to mobile."

The Hard Cell-Time to Invest in Mobile Sales
"Mobile banking is no longer coming. It is already happening. Every major UK bank now offers a reasonable service for multiple platforms. Core online banking functionality has been replicated. Consumer adoption of the channel is high. Great job everyone, right? Unfortunately not...One of the consequences of all this growth is that mobile banking users are moving away from using traditional channels; channels that currently offer greater opportunity to cross-sell products and services. Because most banks offer little to no sales capability on their mobile banking service, a big sales gap is beginning to emerge. It’s time for banks to sort out their mobile sales strategy."

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