"Brandon McGee, Industry Insider, Mobile Banking Guru...He is not only the real deal, a genuine industry insider, but also knows exactly what's on the minds of financial service pros as they contemplate the various mobile options." - Jim Bruene, Publisher & Founder, Online Financial Innovations

"Going Mobile. Local executive carves niche as national expert on fast-growing banking-industry technology trend" - Scott Olson, Indianapolis Business Journal (IBJ)

"Brandon McGee, the industry's unofficial ambassador for mobile banking" 

Thursday, December 27, 2012

Mobile Banking Updates - Dec 27

Why Internet and Mobile Banking Can Be Out of Sync
"In the continuing discussion around mobile banking as a standalone channel, a new dimension has emerged: the platform’s parity with Internet banking. Mobile banking apps, especially native apps, are evolving at a rate higher than Internet banking. Not surprisingly, cool, new technologies are geared more towards a mobile platform. The creativity in this particular space is, in part, due to the overwhelming demand for the service. Consumers' use of mobile banking rose dramatically in 2011, jumping by 63% to 57 million U.S. adults from 35 million in 2010, according to Javelin Strategy & Research."

Mobile banking will take a big leap, bypass Net banking
"The banking sector has seen a conscious shift from corporate lending to retail lending in the past few months. S.S. Mundra, executive director, Union Bank of India, believes that retail lending is the best business strategy for any bank in the current market conditions. In conversation with Mint Money, Mundra talks about why low-cost products are not marketed well and how the government-run bank is coming to terms with technology, while trying to maintain a balance between traditional and new-age banking."

Fiserv publishes mobile ROI white paper
"Financial services technology provider Fiserv Inc. has published a free white paper that discusses the value FIs can realize from their mobile banking channel by taking mobile beyond basic services. The white paper is titled 'Next Generation Mobile Banking: Transactions Increase Potential Return on Investment.'"

Credit Unions in Oklahoma, Missouri, Texas Add Mobile Banking
"Three credit unions — the $126.5 million Municipal Employees Credit Union of Oklahoma City, the $46 million Central Communications Credit Union of Independence, Mo., and the $192.5 million Texell Credit Union of Temple, Texas — have announced their adoption of mobile banking services."

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