"Brandon McGee, Industry Insider, Mobile Banking Guru...He is not only the real deal, a genuine industry insider, but also knows exactly what's on the minds of financial service pros as they contemplate the various mobile options." - Jim Bruene, Publisher & Founder, Online Financial Innovations

"Going Mobile. Local executive carves niche as national expert on fast-growing banking-industry technology trend" - Scott Olson, Indianapolis Business Journal (IBJ)

"Brandon McGee, the industry's unofficial ambassador for mobile banking" 

Tuesday, June 5, 2007

The Beginning

If I'm correct, you're reading this today because you're in the exact same position I was approximately a month and a half ago. The phone rang and on the other end of the line was a senior bank manager. Your mission - figure out "mobile banking." What is it, how do we get in the game, who are the players, can we make money at it...

You, being a little naive, graciously accept the challenge thinking, "I have a cell phone - how difficult can it be?" And so the journey begins - you open the search engine of your choice and begin delving into the abyss of blogs, websites, searches, and research white papers. Then reality sets in - this is not going to be an easy task.

So...I've developed this blog for bankers. This site will be a resource where we can share thoughts, ideas and research. It will be a place to separate fact from fiction, and a resource to help folks understand the differences between WAP, SMS, Rich UX and all of the other acronyms being tossed about.

My goal will be to post the latest and greatest about mobile banking every couple of days. Please check back frequently and feel free to share your opinions often.