"Brandon McGee, Industry Insider, Mobile Banking Guru...He is not only the real deal, a genuine industry insider, but also knows exactly what's on the minds of financial service pros as they contemplate the various mobile options." - Jim Bruene, Publisher & Founder, Online Financial Innovations

"Going Mobile. Local executive carves niche as national expert on fast-growing banking-industry technology trend" - Scott Olson, Indianapolis Business Journal (IBJ)

"Brandon McGee, the industry's unofficial ambassador for mobile banking" 

Monday, July 20, 2009

Mobile Banking Updates - Jul 20

MasterCard Launches Priceless Picks iPhone Application
"MasterCard has announced the availability of the MasterCard Priceless Picks iPhone application which it says 'gives consumers a location-based utility to find and share their favorite picks with friends and family. Leveraging the iPhone’s GPS technology, users can instantly find shopping deals, entertainment options, dining venues and special experiences just steps away from where they are or where they’re traveling to, for business or for pleasure. Priceless Picks is available for free download at the iPhone App Store.'"

Mobile Apps: What's in Your Future?
"More predictions about the future of mobile devices are coming out of the MobileBeat Conference in San Francisco. Ilja Laurs, the head of GetJar -- a mobile device app store that boasts 14 million downloads monthly -- recently said that mobile phone applications "will be as big if not bigger than the Internet," according to the BBC."

Which bank will be first to embrace the mobile browser?
"The headline is the statement from Vic Vic Gundotra, Google Engineering vice president and developer evangelist: App Stores are not the future – Google"

7 Steps to Make Successful Mobile Money Offerings in Emerging Markets
"Mobile money services have huge potential in markets where mobile penetration vastly outpaces the number of people with bank accounts, according to Gartner, Inc. However, service providers, including banks and mobile operators will need to invest substantial efforts in building an "ecosystem" to make the service work within the local regulatory and business environment."

Ten Companies to Help You Make Mobile Phone Payments
"Mobile banking is becoming increasingly popular but there are still only a handful of companies out there that are offering good mobile payment systems. There are basically two types of these companies: those that let you use your phone to charge payments to your bank account and those that let you charge payments to your cell phone bill. Most of the companies that are working in this industry are independent startups but there are also a few huge industry players that are involved in this game."

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