"Most banks have a few years of experience in mobile banking now and are looking ahead to what their next upgrades to mobile will be. The question facing all of these institutions and their IT teams is how can they get the most out of their mobile channel, says Vijai Shankar, director of product marketing at Kony, a mobile applications developer.
It’s vital that banks take full use of the capabilities that mobile offers because mobile transactions are the cheapest for the bank to process, Shankar argues. For example, banks save an average of $4.15 in processing costs for every check that is deposited through mobile rather than the branch, according to a report released earlier this year by Javelin." Continue Reading
Tuesday, October 29, 2013
How To Get The Most Out Of Mobile Banking Apps
Labels:
Brandon McGee,
Javelin,
Kony,
mobile applications,
Mobile banking
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