"CU Wallet, a mobile payments technology provider, has launched a credit union-centric mobile wallet application. Since the announcement of the product, 15 credit unions have signed an agreement with CU Wallet, the company said. Credit unions will be able to advertise, gain insight into members’ needs, offer incentives, and broker connections back to business partners using the app, CU Wallet says.
Local and national merchants and billers will partner with CU Wallet for direct connection to credit union members through the application. Credit Unions will be able to advertise by using geo-location and transaction details to present offers and incentives inside the application on the payment module hosted by CU Wallet." Continue Reading