"Brandon McGee, Industry Insider, Mobile Banking Guru...He is not only the real deal, a genuine industry insider, but also knows exactly what's on the minds of financial service pros as they contemplate the various mobile options." - Jim Bruene, Publisher & Founder, Online Financial Innovations

"Going Mobile. Local executive carves niche as national expert on fast-growing banking-industry technology trend" - Scott Olson, Indianapolis Business Journal (IBJ)

"Brandon McGee, the industry's unofficial ambassador for mobile banking" 

Monday, November 4, 2013

The Mobile Banking Horse Race Has Only Just Begun, Here's How It's Shaping Up

"Banks compete vigorously to differentiate themselves in order to gain greater market share and enlarge their deposit base. That’s why mobile has becomes so important. It’s the next battleground for consumers, and banks are rolling out the latest and greatest smartphone apps and mobile site features to gain an edge on the competition. The banks that establish a reputation for mobile innovation now may benefit in the future from greater market share and more engaged — and high-margin — customers." Continue Reading

No comments: